Hey, I’m Sarah. I started W Two-Two Productions after I bought a camera kind of on a whim. I was working for a news station in Raleigh and wanted a more creative outlet. The news was a lot of negative, it was super scripted, and it was pretty much the same thing hour after hour, I needed something different and more positive.
The name is a spin off of Chad Reed’s nickname. If that doesn’t ring any bells for you then don’t worry. My passion is motocross, so that’s how I got my company started.
I graduated from UNC with a degree in broadcast journalism and originally wanted to be a sports broadcaster. I spent 4-5 years in the athletic department at UNC involved in various roles including content creation, videography/photography, and broadcast production. I worked on quite a few ESPN/ACC network broadcasts.
Well I figured out, due to the hours mostly, that sports broadcasting wasn’t really for me. I enjoy my weekends. I transitioned into marketing and have experience in a variety of industries. For more info on that please visit my FAQ page. I mainly deal with Fortune 500 companies in my full time job, so I enjoy providing graphic design and marketing services to small businesses.
The photography branch of my business is entirely sports/motorsports based. That’s my passion as I played softball through high school and basketball through my freshman year in college. I also ride motocross. My philosophy is “quality over quantity.” My goal is to always get sharp pictures where you (or your rider or athlete) look your best. I don’t post low quality pictures on my website just in hopes of making a few bucks. I currently service Eastern NC for “ball sports”, and Eastern and Central NC for motocross. I’m always interested in expanding business if it makes sense financially.
I don’t have a business page on Facebook or Instagram specifically dedicated to W Two Two Productions. I manage a bunch of social media accounts for my full time job, and don’t necessarily want to deal with that for my personal business as I have gained a decent following on my personal accounts. I do post my work on my personal accounts, so if you wish to follow my work and get updates then give me a follow on IG (sarahw22_productions) or friend me on Facebook (Sarah Willey Ferrell).
For pricing and any other questions please refer to the FAQ page :)